Press & Events

Chinese malls fight for local spending with 'Shock Therapy' vouchers

wwd.com

Our CEO, Jonathan Siboni, was recently featured in WWD’s latest article!

Here are some key takeaways:

  • Luxury malls in China are turning to deep discounting strategies to boost short-term sales, though this could risk brand dilution and discourage full-price purchases.
  •  As competition heats up, particularly from new market entrants, malls face growing pressure to innovate in the face of declining sales and potential rent reductions.
  • The rise of the secondhand market and cross-border price competition highlight the increasing price sensitivity among Chinese consumers, pushing brands to rethink their strategies to stay competitive.

Read the full article on WWD.

A special thanks to journalist Denni Hu for the mention!

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